Thankfully, there are plenty of resources out there that can help us. However, it can be tough to edit any video, especially without the appropriate tools.
Typography on videos engages the audience and helps them retain the message better. And it’s not just the visuals that help in doing so, but the text used is another important aspect that makes the video an overall success. Videos are primarily created to convey a message that the creator wants their target audience to understand. It’s no surprise that typography has made such an impact on visual media- books, posters, and interesting videos also recognize the importance of typography. A research study by Gabriel DeFrates on “ The importance of typography and its impact on usability goals” interestingly concluded that typographical characteristics contribute to the user’s perception.
